Get To Know Us

We’re Clint and Erin, a soon-to-be(!) husband-and-wife team passionate about rodeo, agriculture, and the rural communities that tie them together. Clint spent years in the rodeo arena—competing for the Cal Poly Rodeo Team in calf roping, steer wrestling, and team roping before turning pro. He is a multiple time California Circuit Finals qualifier and 2006 Champion, but never made the trip to the NFR, not for lack of talent, but because financial realities always took priority. That experience is a driving force behind this business—helping athletes chase their rodeo dreams without sacrificing financial security.

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Erin grew up in an agricultural community, where rodeo was always a celebrated tradition. With a career spanning agricultural lending, vegetable and wine-grape production, she has spent years working in the industries that fuel rural America. She understands the deep connection between agriculture and rodeo—and more importantly, the opportunity it presents for brands.

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Rodeo isn’t just a sport; it’s a way of life that embodies hard work, grit, and self-reliance—values that resonate now more than ever. In a time when the country is shifting toward common sense and tradition, Americans are hungry for authenticity. From the rising fascination with cowboy culture to the undeniable impact of series like Yellowstone, rodeo represents something real. For brands looking to connect with a fiercely loyal audience that values family, integrity, and the Western way of life, there’s never been a better time to step into the arena.